Our customer approached us for
a bespoke packaging solution to encompass various PC components,
along with an information CD-ROM and booklet. The project
was to replace an existing process of bundling the items in
a plastic wallet.
The company is based in Northampton,
UK, and Seattle, Washington, and concentrates particularly
on software tools for literacy.
We created white board samples which
highlighted a change in the inner fitment. We amended the
dimensions to create a tighter fit around the CD-ROM which
sits on top of the inner fitment.
The final product created was a DVD
sized tuck-end carton made from a thick coated white lineboard
which made the product durable and sturdy. The inner fitment
held a USB adaptor securely in place while creating a separate
'hidden' section for a cable. Finally, the printed parts
and CD-ROM sat on top of the hidden section.
HDC successfully completed this project
entirely using phone, email and the internet for communication.
This also gave our customer the opportunity to use our free
on-line design templates in order to set up their artwork.
HDC received some great feedback and
in particular our customer was pleased with the useful prototype
samples we created and the help given on setting up their
artwork correctly.